Is Your Workforce Strategy Aligned with Today’s Healthcare Demand?
As we move through fall, the healthcare staffing market is showing a clear message: demand isn’t slowing down, it’s shifting.
October brought steady momentum across both nursing and allied health, with open orders holding strong and bill rates remaining elevated. Facilities are leaning even more heavily on contingent clinicians to manage unpredictable census swings and persistent staffing gaps.
But what does that really look like across the country? Where is demand tightening? Which states are seeing the strongest bill rate resilience? And how should you prepare as winter surge season approaches?
The October 2025 Industry Demand Report breaks it all down, giving you a data-rich look at the trends shaping workforce planning right now.
If you're a healthcare leader, staffing partner, or strategist trying to stay ahead of market shifts, this month’s report is packed with the insights you need.
Why This Month’s Demand Matters
Across the U.S., nursing demand oscillated week to week but stayed firmly in the 2,000–3,000 open-order range, with average bill rates holding in the mid-$80s. That kind of consistency, highlighted throughout the report, signals a market that’s steady, competitive, and still feeling the effects of ongoing workforce shortages.
Allied health painted a similar picture. Weekly demand remained strong, averaging 1,000–1,400 open orders, with resilient bill rates supported by specialties like surgical techs, respiratory therapists, and imaging roles.
And regionally? States like North Carolina, California, Wisconsin, and Arizona continue to lead the nation in both job orders and elevated bill rates, something you'll see clearly in the heat maps.
These shifts aren’t just numbers, they’re signals. Signals that matter as your teams prepare for seasonal fluctuations, budget planning, and ongoing workforce shortages.
Get the Full Story: Download the October 2025 Industry Demand Report
Inside, you’ll find a clear, data-backed snapshot of the current healthcare staffing landscape, designed to help you plan smarter, respond faster, and stay ahead of what’s next.
In This Report, You’ll Learn:
- How demand has trended month-over-month with insights into open orders and average bill rates.
- Open orders, bill rate fluctuations, and WoW patterns from June through September.
- A look into allied-specific order flow, rate behavior, and specialty-level activity.
- State-by-state breakdown of job orders and bill rates, including top-performing and high-pressure markets.
- A more focused view of short-term demand spikes and emerging regional trends.
Stay Ahead of the Market. Stay Prepared.
Download the October 2025 Industry Demand Report and equip your team with the data that drives better staffing decisions.
